Global Finance Organization

Automated workflows reduced manual reporting time by 80%

Problem

A global finance organization struggled with data dispersed across multiple GA4 properties, making it difficult to establish a single source of truth. This fragmentation led to manual, time-consuming reporting, causing delays in critical decision-making. Additionally, operational inefficiencies were driving up costs and draining resources.

Solution

To resolve these issues, a centralized data warehouse was built using BigQuery. All GA4 data was integrated into this scalable solution, and 20 custom dashboards were developed to provide actionable insights for stakeholders across various departments.

Execution

The raw data was standardized and optimized for efficient query generation. Automated workflows reduced manual reporting time by 80%, and user-friendly dashboards were built in Looker Studio, ensuring smooth adoption by the relevant teams. This significantly improved their data-driven decision-making process.